FOREL Africa branch opened in Johannesburg

FOREL S.p.a. inaugurated the Forel Africa branch in Johannesburg (South Africa). This is the brand's first headquarters on the continent, the result of a process that began a few years ago to increase and strengthen Forel's presence in this strategic macro-area.
The role of CEO was entrusted to Afam Ike, Forel's South African collaborator who boasts thirty years of experience in the glass sector and a deep knowledge of the reality of the area.
The opening of the branch, the maturation of a project started some time ago and strongly desired by Forel, has consolidated the stable commercial presence of the company in Johannesburg. Forel Africa is rapidly becoming a new reference point for glass factories wishing to take their business to the next level, through advanced automation solutions. The local glass industry requires reliable machinery that can guarantee a long operating life and good performance. Behind it, there must be a structured partner with an effective on-site assistance service. But above all, an attitude is needed to understand the needs of African customers, who live their multiple and different needs. African glassworks are ready to take a step forward and Forel is ready to be at their side on this path.